- Target Impression Share
- Target CPA
- Maximize clicks
- Target ROAS
- Traffic (3)
- Conversions (2)
- Visibility (1)
- Revenue (4)
Download Google Ads Display Certification Exam Answers (PDF)
Download Google Ads Display Certification Exam Answers (PDF)
It harnesses best-in-class intent signals to place her ads against the most relevant content. Her ads enable customers to purchase her clothing items directly from within the ad. It automatically defines her marketing objective and provides her the features and options that are relevant to her audience. It allows her ads to appear above a Google Search […]
Google Ads will automatically create ad messaging based on the campaign type she chooses. The campaign type chosen will determine where her ads appear and the format of those ads. Certain campaign types will only serve ads during particular times of the day and week. Different campaign types have different minimum and maximum budget requirements. […]
Automated bidding’s algorithms integrate a minimum number of signals to evaluate user intent. Automated bidding uses machine learning to algorithmically help you set the appropriate bid for each and every auction. The customer journey has become more direct, so setting bids should be based on general user behavior. Cross-referencing data with context to establish intent and […]