Match Each Auto-Bidding Strategy To The Right Campaign Goal.

Why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign?

User intent and likelihood to complete valuable actions for your business do not vary based on location, time, or device. The appropriate bid can often be a static target that is challenging to reach. If you do not bid efficiently, you could miss valuable conversions. The customer journey has become more complex and therefore bids […]

How Can Google Ads Help You Advance Your Business Goals?

By building awareness of your brand By driving online, in-app, in-person, and over-the-phone sales By influencing consideration of your products and services All of the above Download Google Ads Display Certification Exam Answers (PDF)

When a Responsive Display Ad is automatically assembled, what’s adjusted to fit the ad slot?

Size, appearance, and format Format, appearance, and external links Format, image sizes, and external links Size, external links, and font Download Google Ads Display Certification Exam Answers (PDF)