- It combines search, shopping, and image ads to create the most relevant ads across the web.
- Its ability to automatically set marketing objectives influences how campaigns perform and how visible ads are.
- Its technology bundles together all the pillars of a campaign to help isolate valuable audiences.
- Its real-time view of context and behavior across the web powers unique understandings of intent.
It calculates the number of times an ad is effectively run on test websites, then shows the ad on all relevant websites. It focuses a campaign on either Gmail, TrueView, or Chrome to better isolate specific audiences. It determines a user’s primary marketing objective and enables the features that will best achieve it. It harnesses […]
A small marketing group uses Google Display Ads to help deliver relevant advertising to people browsing the web. Which statement is true about where Google Display Ads connects with these valuable audiences?
Google Display Ads delivers advertising only on websites that partner with Google’s Display network. Google Display Ads primarily connects with target audiences through Gmail, but users can configure it to reach other websites they designate as important. Google Display Ads connects with audiences through Gmail, YouTube, and millions of other websites partnering with Google. Google […]
Sierra owns a small business and handles many responsibilities, from logistics to marketing. She’s seen a lot of success with Google Search (hundreds of conversions a month) and would like to increase her reach by creating a Display campaign. But she’d like it to be as effortless as possible. What type of Display campaign should she run?
A Smart Display campaign A Dynamic remarketing campaign A Standard Display campaign A Standard remarketing campaign Download Google Ads Display Certification Exam Answers (PDF)