Google Ads Search Certification Answers

A marketing manager wants to use a Google Search Ads campaign to capture the consideration of customers who are searching online for camping equipment. What’s a key benefit of a well-managed Google Search Ads campaign?

Sara TaylorComments Off on A marketing manager wants to use a Google Search Ads campaign to capture the consideration of customers who are searching online for camping equipment. What’s a key benefit of a well-managed Google Search Ads campaign?
  • Search ads can appear within organic search results.
  • Search ads can include videos of relevant products.
  • Search ads can automatically send follow-up information to potential customers.
  • Search ads can appear on relevant searches by potential customers.

The correct answer is:

  • Search ads can appear on relevant searches by potential customers.

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Google Ads Search Certification Answers

In what two ways can optimization score drive marketers’ success? Select 2 Correct Responses

Sara Taylor

By documenting campaign budget for marketing teams By speeding up implementation for enhancements to campaigns By using Google AI to plan campaigns without the need for input By determining which campaigns to prioritize for improvements The correct answer is: By speeding up implementation for enhancements to campaigns By determining which campaigns to prioritize for improvements
Google Ads Search Certification Answers

It is 10 a.m. and you are sitting in a train station in London, looking through your calendar on your tablet. You realize you forgot to book a boat ride for your trip to San Francisco to see Alcatraz prison. Match each signal type with how it is demonstrated in this situation.

Knowledge Glass

Time Interest Intent Device Location I love historical sites and San Francisco. (2) It is 10 a.m. (1) I am using my tablet. (4) I am sitting in a train station in London. (5) I need to book a boat ride. (3) Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Jimmy sells televisions on his website. He notices he’s getting traffic from searches for a brand he doesn’t carry, and sets up a negative keyword for that brand.  How does the negative keyword help Jimmy’s advertising campaign?

Knowledge Glass

Jimmy’s ads will appear at a lower rate when users search for the television brand. Common misspellings and synonyms of his keywords will still allow his ads to be shown. His ads won’t be shown to users searching for the uncarried brand. Ads for Jimmy’s business will be shown to the widest possible audience. Download […]