True or false? Marketing automation is ONLY used to automate your marketing actions.

When drafting an email, why would you enable a web version of your email?

Enabling a web version of your email gives recipients the option to open the email in a web browser if their email client doesn’t render it correctly. Enabling a web version of your email helps you create SEO with your email copy. Some email clients require a web version to render marketing emails. You should […]

What is the definition of segmentation?

Creating filters for your contacts based on similarities Creating a segment based on buyer personas Breaking up your contacts into smaller groups of similar people Creating a static list based on an imported list of contacts Download Hubspot Marketing Software Certification Exam Answers (PDF)

True or false? When creating a new page in the CMS, it’s important to choose your title carefully since it will automatically become the HTML title of the published web page.

True False Download Hubspot Marketing Software Certification Exam Answers (PDF)