True Or False? Marketing And Sales Should Share A Single Database Of Customer Information.

Fill In The Blank: While Buyer Personas Help You Understand Who Your Customer Is, Jobs To Be Done Helps You Understand Your Customer’s _____.

motivations role job description point of view Download HubSpot Sales Enablement Certification Exam Answers (PDF)

What Is The Purpose Of Smarketing Meetings?

To have marketing and sales come together to identify and solve problems. To have marketing and sales come together to report on progress toward meeting the requirements of their SLA. To have marketing and sales come together to recognize high achievers and reward good work. To have marketing brainstorm ideas for better serving the sales […]

After Creating Your Hero Statement, You Identify A Type Of Person Who Is Interested In Your Product That You Can’t Be A Hero To. What Should You Do For These People?

Make it clear early on that your product isn’t a good fit for them. Accept their business and serve them as well as you can. Modify your product to do both jobs. Ignore them and focus on your target buyers Download HubSpot Sales Enablement Certification Exam Answers (PDF)