Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?

A golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google Maps. Which type of Search Audience solution would best reach this individual?

Affinity Audience In-Market Audience Detailed Demographics Similar Audiences for Search Download Google Ads Search Certification Exam Answers (PDF)

How many responsive search ads does Google Ads permit?

Google Ads permits six enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1 Google Ads permits unlimited enabled responsive search ads per ad group. If you have text that […]

How does value-based bidding work?

Value-based bidding is a Smart Bidding strategy that uses machine learning to drive the highest click-through rate possible, by bidding for conversions that drive business objectives. Value-based bidding is a Smart Bidding strategy that uses machine learning to drive the highest target impression share possible, by bidding for conversions that drive business objectives. Value-based bidding […]