HubSpot Contextual Marketing Certification

Fill in the blank: Lifecycle stages allow you to categorize your users by _______.

Knowledge GlassComments Off on Fill in the blank: Lifecycle stages allow you to categorize your users by _______.
  • how far along in their decision-making process they are
  • how many website pages they have viewed
  • how many times they have spoken with your sales team
  • how much time it will take to close a sale

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HubSpot Contextual Marketing Certification

Jana has offered to conduct a card-sort to help with user testing for your company’s new website. What is Jana hoping to determine with a card-sort?

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How many customers each piece of content is generating. What your click-through rate is for each offer on your site. How many inbound links you’re getting to each piece of content. How each piece of content is mapped to the buyer’s journey. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)
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How many common user questions should each page attempt to answer at one time?

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None – your site pages should direct users to landing pages with the answers. One – keep each page clear and focused. As many answers as you can fit onto the page. Five – make sure to answer who, what, when, where and why questions on each page. Download Hubspot Contextual Marketing Certification Exam Answers […]