Google Ads Display Certification Answers

What are key factors to keep in mind when choosing a bidding strategy for your campaign?

Knowledge GlassComments Off on What are key factors to keep in mind when choosing a bidding strategy for your campaign?
  • Performance, auctions, and user journey complexities
  • Budget, competition, and user thought processes
  • Location, calls-to-action, and user conversion costs
  • Targeting, auctions, and campaign cost-per-click

Download Google Ads Display Certification Exam Answers (PDF)

Related Post
Google Ads Display Certification Answers

Which type of automated bidding strategy is enhanced cost-per-click (ECPC)?

Knowledge Glass

Conversion-focused bidding Revenue-focused bidding Awareness-based bidding Consideration-focused bidding Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Which two are available in Google Ads? (Choose two.)

Knowledge Glass

Company targeting, which allows you to serve ads to the people who work for a specific company you choose. Variable targeting, which allows ads to be served to a subset of users on specified dates for a set ad price. Device targeting, which allows you to serve your ads to users on desktops, smartphones, and […]
Google Ads Display Certification Answers

What’s provided by Responsive Display Ads?

Knowledge Glass

Reach, scale, control Complete creative control and simplicity Reach, simplicity, automation Complete creative control and reach Download Google Ads Display Certification Exam Answers (PDF)