- Conversion, In-Market, and Remarketing
- Customer Match, Remarketing, and Tastes
- Demographics, Affinity, and Custom Affinity
- In-Market, Life Events, and Custom Infinity
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How does an advertiser benefit from using Google Trends?
Google Trends can plan an ad campaign by trendspotting and nowcasting. Google Trends can browse case studies showing how past ad campaigns have succeeded. Google Trends can discover the top questions their target audience is asking. Google Trends can validate an idea by asking the audience directly. Download Google Ads Video Certification Exam Answers (PDF)
Which of YouTube’s awareness ad formats uses a skippable in-stream format?
Video masthead TrueView for reach Outstream video Bumper ads Download Google Ads Video Certification Exam Answers (PDF)
Drew has a client who’s wavering on whether or not to add YouTube to their online advertising strategy. Which benefits of YouTube audience solutions should Drew present for his client’s consideration?
Lower auction bidding, email lists, and social reports Console usage, channel subscriptions, and data volume Real-time data, powerful signals, and cross-device reach Competitive analysis, refundable budgets, and email lists Download Google Ads Video Certification Exam Answers (PDF)