It promotes team collaboration. The CMS helps your team create, manage, and grow content. It has direct data integrations into social networks to pull social data into the database. It helps your team perform user research. It helps your team quickly and easily turn insights into experiments. It has deep integrations with other systems used […]
To gain a holistic view of your persona’s life throughout their journey of accomplishing their job to be done. To understand the page funnels that users are moving through on the current website to identify where they’re dropping off. To identify gaps in your content strategy by mapping out all of your current content offers […]
To reflect on your experiments to gain a deeper understanding of your users so you can make smarter decisions and drive more value in the next sprint cycle. To interview five users to answer questions about their challenges. To make recommendations to other teams on how to best solve the user’s challenges. To teach users […]