- To gain a holistic view of your persona’s life throughout their journey of accomplishing their job to be done.
- To understand the page funnels that users are moving through on the current website to identify where they’re dropping off.
- To identify gaps in your content strategy by mapping out all of your current content offers and matching them to their respective lifecycle stages.
- To understand the steps the user goes through while working with a competitor to find areas of weakness.
Why Is It Important To Have An Integrated Tool Stack That Pulls All User Data Into One Centralized Place?
With an integrated system, your team can use the centralized data to trigger new actions to drive results faster. Integrating your tools improves security because your team doesn’t need to manage as many login passwords. Having all your data in one place decreases your costs by reducing the number of servers needed to store data. […]
Develop user questions, perform research, analyze and report on findings. Quantitative analysis, qualitative verification, experimentation validation. Perform research, develop user questions, create hypothesis. Develop user questions, create prototype, run user testing. Download HubSpot Growth-Driven Design Certification Exam Answers (PDF)
Strategy, Launch Pad, Continuous Improvement Roadmap, Usability, Optimization Planning, Development, Refinement Strategy, Creation, Acceleration Download HubSpot Growth-Driven Design Certification Exam Answers (PDF)