HubSpot Growth-Driven Design Certification

True Or False? You Can Skip The Strategy Stage And Move Right To Building The Launch Pad If You Have A Senior Team Member Who Has Been Working At The Company For A While Because They Will Already Know What Should Be Built On The Website.

Knowledge GlassComments Off on True Or False? You Can Skip The Strategy Stage And Move Right To Building The Launch Pad If You Have A Senior Team Member Who Has Been Working At The Company For A While Because They Will Already Know What Should Be Built On The Website.
  • True
  • False

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HubSpot Growth-Driven Design Certification

Which Focus Area Is Often Worked On Directly After Your New Launch Pad Website Goes Live?

Knowledge Glass

You build high-impact items that are easy and quick to accomplish. Conversion rate optimization (CRO). You eliminate the friction points and reduce the number of steps in your conversion funnel. You ensure the website is intuitive, inviting, and easy to use to help users solve problems. You provide a hyper-relevant experience for each user to ensure they get the […]
HubSpot Growth-Driven Design Certification

Imagine While Planning Your Yearly Budget, Your CEO Asks You, “We Have Many People Asking For Funding. Why Should We Invest In Continuous Improvement? Can’t We Just Stop At The Launch Pad Website?” What Is The Best Response?

Knowledge Glass

“The continuous improvement of our website is an investment in driving even more value to our users and better results for the company. In a 2017 web design agency survey, it was found that running GDD resulted in 16.9% more leads and 11.2% more revenue six months after launch!” “Investing in continuous improvement ensures that […]
HubSpot Growth-Driven Design Certification

Imagine Your Team Launched A New Website Three Months Ago, Before You Were Hired. The Website Is Performing Well, But There’s Still Opportunity To Improve Using Growth-Driven Design. Based On This Scenario, Which Is The BEST Approach To Recommend To Your Boss?

Knowledge Glass

Use the “refresh” method by reviewing the strategy stage, auditing the existing website, developing the list of required updates, and moving into continuous improvement starting with your list of required updates. It’s best to start over from scratch and build a brand new launch pad website using the “80/20” method. This way, you know everything […]