HubSpot Reporting Certification Answers

If a contact has the original source of referrals in HubSpot, that means the contact first accessed your site from which of the following?

Sara TaylorComments Off on If a contact has the original source of referrals in HubSpot, that means the contact first accessed your site from which of the following?
  • A link on a different website
  • Your pay-per-click ads
  • Directly typing your URL into their browser
  • A search engine like Google or Bing

The correct answer is:

  • A link on a different website

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HubSpot Reporting Certification Answers

You’re hoping to identify which lifecycle stages your top 50 company contacts are in. How many data sources would you need to include in the custom report builder?

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One Two Three Four The correct answer is: One
HubSpot Reporting Certification Answers

When should you mark steps as optional in your customer journey analytics reports?

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As soon as you build your customer journey analytics reports In a customer journey analytics report, only after you’ve implemented a conversion rate optimization strategy at your organization In a customer journey analytics report, only after you have a working hypothesis about your conversion path You should never mark steps as optional in customer journey […]
HubSpot Reporting Certification Answers

If you want to know which marketing effort is attracting people to your brand, which attribution model should you use?

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Linear First-touch Last interaction Simple decay The correct answer is: First-touch