How much does the average organization spend on social media marketing per month (in US dollars)?

True or false? AI can be used to tailor advertising content and target specific users based on their interests, demographics, and other data points.

True False The correct answer is: True  

Which of the following is a primary advantage of using social media in omnichannel marketing?

It allows for one-way communication. It targets a very specific and limited audience. It bypasses the need for any other marketing channels. It facilitates two-way communication and customer interaction. The correct answer is: It facilitates two-way communication and customer interaction.  

If you don’t have access to natural light when filming indoors, which affordable equipment could help create a well-lit environment?

A ring light or softbox An ultraviolet light A mirror A colorful backdrop The correct answer is: A ring light or softbox.