How much does the average organization spend on social media marketing per month (in US dollars)?

True or false? The Problem-Solution Framework involves showcasing the journey of a customer, from the initial awareness of the company’s product or service, through the decision-making process, and ultimately to the post-purchase experience.

True False The correct answer is: False.  

Select all that apply. What is a benefit of filming videos with a smartphone for social media content?

The videos appear less professional. It’s more difficult for transferring and editing videos. Filming can only be done in a studio setting. The videos appear more authentic. They can be easily transferred and edited on the same device. The correct answer is: The videos appear less professional. The videos appear more authentic. They can be […]

True or false? Short-form videos are typically watched for less than 40% of their length.

True False The correct answer is: False.