Google Ads Search Certification Answers

How can ad extensions contribute to increasing user engagement?

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  • With attractive images and videos.
  • Ad extensions include a “like” button to gauge if an ad is favorable.
  • Ad extensions include a “share” button.
  • By addressing a user’s intent, device, and location.

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Google Ads Search Certification Answers

Swee Yin’s fashion-apparel department store runs a popular biannual sale on men’s hats, with large discounts and surprise bonus items. She wants to tailor her Google Search campaign to highlight this sale. How can Google Search campaigns be tailored to promote her company’s sales event? (Choose two.)

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By choosing “leads” as the campaign goal. By creating a new ad group for the sale. By adding coupon alerts to people nearby the store. By targeting specific device operating systems. By setting campaign start/end dates. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

What Search Network text ad component provides up to three fields of 30 characters each?

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The headline component The website URL component The conversion component The description component Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Ginger’s working on creating her first Google Search Ad. She wants to create an inviting and relevant ad, so potential customers will respond favorably. To earn user clicks, Ginger should focus on creating an ad that _____. (Choose two.)

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has a larger font size includes a current promotion is listed after search results includes at least two different colors has a relevant headline Download Google Ads Search Certification Exam Answers (PDF)