Google Ads Display Certification Answers

Google Display Ads lets advertisers upload their own creative assets to the system. This allows advertisers greater control over the look and feel of their ads. What are the two types of uploaded ads?

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  • Image ads and AMPHTML ads
  • Image ads and AVHTTPS ads
  • Video ads and AMPHTTP ads
  • Video ads and AMPHTML ads

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Susan doesn’t have time to create Display Ads herself. She hopes to use a Smart Display campaign to automatically generate ads. Which two building blocks must Susan supply in order for a Smart Display campaign to automate her ad creation? (Choose two.)

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Videos Ad dimensions Headlines Images Keywords Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Joshua has an online store that sells skateboard equipment. He notices that potential customers are looking at specific skateboards but leaving his website without completing a purchase. Which Google Display campaign option can Joshua use to feature the same skateboards viewed to potential customers who didn’t complete a purchase?

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Custom Affinity audiences Standard remarketing Custom Intent audiences Dynamic remarketing Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

While managing a successful Google Ads campaign, why would you choose automated bidding instead of manual bidding?

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Because bid automation is a standard capability in the market that allows a lesser degree of precision, based on the conversion opportunity of each auction Because given the dynamic nature of Google’s auctions, the appropriate bid can often be a moving target that is challenging to reach at scale when using manual bidding Because users […]