Broad match with Smart Bidding uses your landing pages to determine which auctions to compete in so you’re only competing in the right auctions, at the right bid, for the right user. Broad match with Smart Bidding uses your ad group name to determine which auctions to compete in so you’re only competing in the […]
Up to 15 characters in each Unlimited number of characters in each Up to 10 characters in each Up to 10 characters in one and 5 in another, for a total of 15 Download Google Ads Search Certification Exam Answers (PDF)