By investing as much money into things that drive customer happiness—such as support teams and product improvements—as you do into acquiring new customers through marketing and sales. By making sure funds are evenly distributed to each section of the flywheel. Marketing, sales, and customer support should each have equal proportions of the overall budget. If […]
Personalize for impact. Energize for consistency. Synergize for gratuity. Empathize for perspective. Download HubSpot Inbound Certification Exam Answers (PDF)