Google Ads Search Certification Answers

Brian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization score based upon?

Sara TaylorComments Off on Brian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization score based upon?
  • Judging ad popularity on social media
  • Comparing Brian’s sales with ad serving data
  • Key aspects of his accounts, including statistics, settings, and industry trends
  • Testing and reporting on the speed of Brian’s websites

The correct answer is:

  • Key aspects of his accounts, including statistics, settings, and industry trends.

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Google Ads Search Certification Answers

Carlton runs an adventure excursion company in South America. He’d like to increase the number of people booking his tours. Which activity will lead potential customers to Carlton’s company through Google Search ads?

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Watching an online video about South America. Researching South American holiday destinations online. Looking up passport rules for South America. Browsing an adventure activities website. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

You’re thinking about using automated bidding to improve the efficiency of your campaign management process. What are three ways automated bidding can improve efficiency?

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By setting manual bids for specific times of the day By setting minimum and maximum bid values according to the daily budget By saving time and marketing resources By integrating a large variety of signals to evaluate user intent By setting the appropriate bid for each and every auction. The correct answer is: By saving […]
Google Ads Search Certification Answers

Pete is the marketing director for an electric car company. He recently chose “leads” as his Google Search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?

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Promote videos that speak to the business mission. Increase email list sign-ups from potential customers. Have more people view his website. Encourage customers to purchase electric cars. The correct answer is: Increase email list sign-ups from potential customers.