Topics Placements Keywords Remarketing lists Download Google Ads Display Certification Exam Answers (PDF)
Author: Knowledge Glass
You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help?
With Google Ads you always pay using cost-per-reach, predetermined by your budget. Google Ads saves you time by deciding what your budget will be on a daily basis. With Google Ads, your ads will show on every available search engine. With Google Ads, you can choose a maximum amount to spend per month. Download Google […]
Your company provides home maintenance services and you want to reach more potential customers. You have a limited budget to work with. Why is Google Ads right for you?
Your ads will be placed on all search engines. Machine models automatically determine your advertising budget. You can set your own budget and can change it at any time. With Google Ads you always pay using cost-per-reach, predetermined by your budget. Download Google Ads Display Certification Exam Answers (PDF)
Your company wants to have greater success online. What are two ways that Google Ads can drive your business goals? (Choose two.)
Place your business’s ads on every available search engine. Boost your conversions by connecting you to people in the moments that matter. Help you reach a wider audience and maximize exposure. Coach your company to fully move to an online-only presence. Cap the number of ads you pay for, based on your business. Download Google Ads Display […]
You’ve been tasked with marketing a new line of plumbing services, but you have a set budget that you cannot exceed. Why is Google Ads a viable option?
Google Ads allows you to cap the number of ads you pay for, based on your business. Google Ads guarantees phone calls to your business. Google Ads offers separate auctions for low budgets. Google Ads gives you control over your budget. Download Google Ads Display Certification Exam Answers (PDF)
Zoe runs a sports media website that caters to fans of many different types of sports. She’s starting a Google Display Ads campaign and is considering methods to reach her sports-loving audience. What’s a compelling reason for Zoe to use Affinity Audiences?
Affinity Audiences enables her to show ads to users based on the sports teams they have an affinity for. Affinity Audiences allow her to reach sports fans who’ve previously visited her website. Affinity Audiences allow her to reach sports fans who’ve opted in to receive emails about sports. Affinity Audiences allow her to reach sports […]
You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.)
Manual control Machine learning Bidding suggestions Sitelink extensions Auction-time bidding Download Google Ads Search Certification Exam Answers (PDF)
You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help?
With Google Ads you always pay using cost-per-reach, predetermined by your budget. Google Ads saves you time by deciding what your budget will be on a daily basis. With Google Ads, your ads will show on every available search engine. With Google Ads, you can choose a maximum amount to spend per month. Download Google […]
You want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more exposure. What action should improve the ad relevance?
Adding more negative keywords. Highlighting product uniqueness. Focusing on connecting to a wider audience. Improving the navigation of the landing page. Download Google Ads Search Certification Exam Answers (PDF)
You want to increase the relevance of a Google Search Ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad? (Choose two.)
Changing the ad’s call-to-action statement. Posting transparency statements on the website. Selecting only relevant languages in campaign setup. Selecting distinct geographic areas. Rewriting the landing page for clarity. Download Google Ads Search Certification Exam Answers (PDF)