- Past purchases
- Music preference
- Homeownership status
- Device type
- Household income
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Iryna is creating a six-second bumper ad for YouTube and wants to follow Google’s best practices. She’s planning to use her product in the video along with her company’s jingle. She knows there’s another best practice that has to do with breaking the fourth wall. What does breaking the fourth wall refer to when creating a bumper ad?
Ads with less than a quarter of their time viewed Ads that have no actors or subjects involved Ads that offer four different types of discounts Ads with a person speaking directly to the camera Download Google Ads Video Certification Exam Answers (PDF)
Aside from conversion tracking, what’s a requirement for using store visits?
The advertiser must have at least 10 video ads currently in their account. The advertiser must have at least 25 employees at each listed location. The advertiser must have multiple physical locations in eligible countries. The advertiser must spend $50,000 on Google Ads and YouTube monthly. Download Google Ads Video Certification Exam Answers (PDF)
Based on the ABCDs of designing YouTube ads, what’s one way to attract viewers?
Offer a prize for watching to the end and require sign-up to receive it. Use familiar faces like celebrities, YouTube creators, or influencers. Use current music selections from top artists in specific music genres. Include branding and calls-to-action in the entire length of the video ad. Download Google Ads Video Certification Exam Answers (PDF)