Bing Ads Exam Answers

A tracking tag (UET tag) is designed to help advertisers target their audience for which purpose? Choose all that apply.

Knowledge GlassComments Off on A tracking tag (UET tag) is designed to help advertisers target their audience for which purpose? Choose all that apply.
  • Target audiences using remarketing in paid search.
  • Exclude audiences based on website behavior
  • Increase ad spend
  • Validate a tag

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Which components are not required for a Microsoft Advertising expanded text ad? Choose all that apply.

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Microsoft Advertising Editor allows you to work and make changes offline and online. True or False?

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How do bid adjustments (modifiers) affect the display of your ad?

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They trigger the display of your ad when terms in your keyword appear in any order in the search query. They cause a word or phrase to be inserted at display time into the ad. They affect the number of times your ad is displayed in a given month. They increase the likelihood that your […]