Google Ads Search Certification Answers

A self-publishing business has determined that their highest-value potential customers reach out using a form on their website. They want more prospective customers to submit this form. What’s the right campaign objective for this business’s goals?

Sara TaylorComments Off on A self-publishing business has determined that their highest-value potential customers reach out using a form on their website. They want more prospective customers to submit this form. What’s the right campaign objective for this business’s goals?
  • Product and brand consideration
  • Leads
  • Website traffic
  • Brand awareness and reach

The correct answer is:

  • Leads.

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Google Ads Search Certification Answers

Marta’s online store sells accessories for a widely used smartphone, and her current customer base shares a number of relevant characteristics. She believes she’ll have her best return on investment by narrowing her Google Search campaign audience. Which two Google Search campaign settings can be configured to reach more specific customers? (Choose two.)

Knowledge Glass

Budget type Web browser Device type Location Budget Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

In-Market audiences would be suited to reach which user?

Knowledge Glass

Someone with a qualified interest in mountaineering Someone looking to purchase a new car Someone researching the safety features of baby prams Someone excited about a new movie release Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

What’s the most optimum method for marketers to achieve their goals through the use of AI-powered Search ads?

Sara Taylor

Using a combination of broad match, Smart Bidding, and Responsive Search Ads Reducing and reinvesting paid-search budgets in high-quality image assets Using exact match keywords to help AI-powered Search reach particular audiences Relying on manual bidding for queries that marketers predict will deliver the highest value The correct answer is: Using a combination of broad […]