Google Ads Search Certification Answers

Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google Ads campaign should Marisol use to show images of her products, advertise her company’s online and local inventory of toys, and boost traffic to their website and local toy stores?

Knowledge GlassComments Off on Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google Ads campaign should Marisol use to show images of her products, advertise her company’s online and local inventory of toys, and boost traffic to their website and local toy stores?
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Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

Why does automating your bid vs. using manual bidding contribute to a successful Google Ads campaign?

Sara Taylor

If you don’t bid efficiently, you could miss valuable conversions. The customer journey has become more complex and therefore bids should be based on general user behavior. The appropriate bid can often be a static target that’s challenging to reach. User intent and likelihood to complete valuable actions for your business don’t vary based on […]
Google Ads Search Certification Answers

What does Performance Planner automatically do?

Knowledge Glass

Uses machine learning to target new demographics Sets your ad budget for maximum growth Forecasts how your current campaigns will perform in the future Recommends the perfect ad structure for your budget Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Jim has created a Google Search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for the first spot in the auction?

Knowledge Glass

$2.51 $5 $4.50 $2.50 Download Google Ads Search Certification Exam Answers (PDF)