Google Ads Search Certification Answers

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?

Knowledge GlassComments Off on Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?
  • The recommendations are tailored to the specific account.
  • The recommendations only apply to select keywords.
  • The recommendations provide general insight from Google.
  • The recommendations are created by higher-level account executives.

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

Bob’s electronics company has quite a buzz around a new television they’re launching, called UltraView1000. This television is equipped with an accessibility feature that lets voice commands it. Bob decides to use broad match modifier in his Search Ads campaign with the keywords “television,” “accessible,” and “voice.” Which benefit does broad match modifier give Bob’s Search Ads campaign?

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Bob’s ad will appear if search terms contain at least one of the keywords or variations of those terms. Bob’s ad will appear if search terms contain at least one of the keywords and words right before or after them. Bob’s ad will appear if the search terms contain all three of the exact keywords. […]
Google Ads Search Certification Answers

Google Ads offers a variety of campaign types that determine where your ad will appear and the format in which it will be displayed. What are the available campaign types?

Knowledge Glass

Search, Display, Video, Print, and App Social, Video, App, Audio, and Shopping Ads Search, Display, Video, Shopping, and App Search, Print, TV, Shopping, and App Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads. What are two benefits you could derive from using responsive search ads? Select 2 Correct Responses

Sara Taylor

Less click-fraud Longer funnels Lower eCTR Greater flexibility More relevance The correct answer is: Greater flexibility More relevance