Google Ads Search Certification Answers

Jennifer’s looking to limit the number of people who see her Google Search Ad for an all-inclusive vacation to Paris. She doesn’t want to match with people looking for anything else — just “”all-inclusive vacation Paris.”” So she limits who sees her ad using exact match type. Which search terms might match with Jennifer’s ad?

Knowledge GlassComments Off on Jennifer’s looking to limit the number of people who see her Google Search Ad for an all-inclusive vacation to Paris. She doesn’t want to match with people looking for anything else — just “”all-inclusive vacation Paris.”” So she limits who sees her ad using exact match type. Which search terms might match with Jennifer’s ad?
  • Best all-inclusive vacation
  • All-inclusive family Paris vacation
  • All-inclusive vacation
  • All-inclusive Paris holiday

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

Hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?

Knowledge Glass

Recommended campaign bid scaling A recommended Campaign-level Target CPA (cost-per-acquisition) A recommended average daily budget A recommended Campaign-level Target ROAS (return-on-ad-spend) Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

A golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google Maps. Which type of Search Audience solution would best reach this individual?

Knowledge Glass

Affinity Audience In-Market Audience Detailed Demographics Similar Audiences for Search Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Where can you find your bid status, performance trend over time, and conversion delay reporting?

Sara Taylor

You can find it in the bid strategy report. You can find it in the bidding keyword report. You can find it in the auction analysis. You can find it in the performance strategy planner. The correct answer is: You can find it in the bid strategy report.