Be consistent — use the same markup for all your clients. Use a 20% markup per industry standards. Use the median average of your minimum markup and high markup. Consider a range based on your minimum markup, high markup, and value-based price. Download HubSpot Solutions Partner Certification Exam Answers (PDF)
Because they seem like a good fit for your organization and for an inbound retainer, agree to create the proposal. Instead of a proposal, offer to set up another exploratory call at a time when the rest of the team can meet. Suggest that you schedule a solution design and planning call instead so that […]
Based on what they downloaded, offer another content offer. Start a dialogue and ask what they were looking for help with when they downloaded your ebook. Reference their job title on LinkedIn and explain how your organization can solve their goals. Try to schedule the exploratory meeting. Download HubSpot Solutions Partner Certification Exam Answers (PDF)