HubSpot Social Media Marketing Certification II Answers

What benefit does AI bring to scheduling social media posts?

Sara TaylorComments Off on What benefit does AI bring to scheduling social media posts?
  • It allows for posts to be scheduled in bulk and can recommend optimal posting times based on historical metrics.
  • It ensures that all posts are identical across platforms.
  • It replaces the need for creative content generation.
  • It prevents the need for any human input.

The correct answer is:

  • It allows for posts to be scheduled in bulk and can recommend optimal posting times based on historical metrics.

 

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HubSpot Social Media Marketing Certification II Answers

As the new social media strategist for a small American tech startup, you are tasked with expanding the company’s user base to Europe and Asia. You suggest to your manager that you want to use geotargeted ads on Meta and LinkedIn. You explain that this strategy would entail which of the following?

Sara Taylor

Translating all existing ads into every European and Asian language to cater to a diverse audience Running ads only during business hours in the target geographies to ensure maximum visibility Increasing the frequency of ads across all platforms and regions to boost visibility Implementing a feature that allows you to target your ads to users […]
HubSpot Social Media Marketing Certification II Answers

Your company’s marketing team is aiming to enhance its tracking capabilities to better understand user behavior across the web. A team member suggests that recent changes in privacy laws and data protection would make this easier. As an expert in the field, how do you respond?

Sara Taylor

Agree wholeheartedly and propose investing more in tracking technology. Caution them that recent changes in privacy laws and data protection have made tracking individuals across the web more challenging, not easier, and suggest that other methods should also be explored. Propose that they ignore these laws as they aren’t likely to be enforced and focus […]
HubSpot Social Media Marketing Certification II Answers

What purpose does a call-to-action serve in a short-form video?

Sara Taylor

It encourages viewers to interact in some way. It provides a break in the content. It signals the end of the video. It provides a summary of the video’s content. The correct answer is: It encourages viewers to interact in some way.