HubSpot Social Media Marketing Certification II Answers

What is a potential benefit of keeping social media management in-house?

Sara TaylorComments Off on What is a potential benefit of keeping social media management in-house?
  • It requires less financial commitment.
  • It allows for more personalized communication with customers and prospects via social platforms.
  • It doesn’t require any expertise in the field.
  • All tasks can be delegated to internal teams.

The correct answer is:

  • It allows for more personalized communication with customers and prospects via social platforms.

 

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HubSpot Social Media Marketing Certification II Answers

Which type of marketing is characterized by targeting ads based on current events that customers may be interested in?

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Audience targeting Geotargeting Contextual advertising Real-time marketing The correct answer is: Real-time marketing.  
HubSpot Social Media Marketing Certification II Answers

How does omnichannel marketing impact a customer’s experience with a brand?

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It makes the experience feel disconnected across different channels. It creates a consistent and similar experience across various channels and platforms. It decreases the reach of a brand’s marketing efforts. It is limited to online interactions only. The correct answer is: It creates a consistent and similar experience across various channels and platforms.  
HubSpot Social Media Marketing Certification II Answers

What is one tactic to ensure success in community building?

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Focusing exclusively on high-value members Limiting discussions to the brand’s products or services only Encouraging trolls to stimulate debates Responding quickly to first-time posters The correct answer is: Responding quickly to first-time posters.