- Your client should use templates.
- Your client should use custom dimensions.
- Your client should use audience segments.
- Your client should use labels.
The correct answer is:
- Your client should use templates.
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Your airline customer is using feed data to add structure to their Search Ads 360 campaign templates. Competitive flight prices are a business goal for them, so they want to make sure that’s highlighted in their campaign. What are the pricing options through feeds?
Average price for each route Highest price for each route Lowest price for each route Price options for each route The correct answer is: Average price for each route
After setting up custom columns in Search Ads 360 to review performance for your campaign’s previous month, you get an error when considering the specific bid strategy performance. Why might that be?
Because the bids were too high to show any performance. Because bid strategy performance isn’t reported in custom columns. Because the bids were too low to show any performance. Because bid strategy performance isn’t one of your business goals. The correct answer is: Because bid strategy performance isn’t reported in custom columns.
If your client asks what the preferred window of time is for reviewing the performance of their Search Ads 360 campaign, how would you respond?
You’d say four conversion cycles. You’d say five to six conversion cycles. You’d say one conversion cycle. You’d say two to three conversion cycles. The correct answer is: You’d say two to three conversion cycles.