Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?

What two types of custom columns in Search Ads 360 would you use to define and view specific parts of Google Ads data?

You’d use custom formula and custom labels. You’d use custom formula and custom conversion. You’d use custom dimension and custom formula. You’d use custom conversion and custom labels. The correct answer is: You’d use custom formula and custom conversion.

Search Ads 360 can integrate with which of the following Google products?

It can integrate with Display & Video 360, Campaign Manager 360, Google Analytics 4, Looker Studio, and Big Query. It can integrate with Display & Video 360, Campaign Manager 360, Gmail, Looker Studio, and Tag Manager. It can integrate with Display & Video 360, Campaign Manager 360, YouTube, Looker Studio, and Big Query. It can […]

What type of account should you set up first in Search Ads 360 so you can manage all your customer accounts within the main account?

You should first set up the advertiser account. You should first set up the submanager account. You should first set up the manager account. You should first set up the client account. The correct answer is: You should first set up the manager account.