Select all that apply. Which metrics can help you evaluate the success of your email marketing efforts?

If a contact has the original source of referrals in HubSpot, that means the contact first accessed your site from which of the following?

A link on a different website Your pay-per-click ads Directly typing your URL into their browser A search engine like Google or Bing The correct answer is: A link on a different website

In a revenue attribution report, which data dimension would you need to answer the question: “Which channels influenced the most revenue?”

Interaction position Interaction type Interaction source Interaction date The correct answer is: Interaction source

Select all that apply. Which of the following UTM parameters are typically only used for ads campaigns?

Medium Term Content Source The correct answer is: Medium Source