What Are The Three Core Tenents Of Inbound?

What Does A Knowledge Strategy Allow You To Do?

Identify questions that might be asked Identify topics you need to have information on Identify topics you may have information on, and what types of questions may be asked Identify content for your blog and marketing pages that would be used to generate leads Download HubSpot Inbound Certification Exam Answers (PDF)

Which Departments Should Be Involved In Creating Content?

All departments Just marketing Just marketing and sales All customer-facing departments Download HubSpot Inbound Certification Exam Answers (PDF)

What Are The Steps For Creating A Conversion Path?

Attract, convert a lead, close a deal, and delight a customer. Create awareness, determine your end point, chart your course, and analyze. Create awareness, determine your end point, chart your course, build a ship, ahoy matey. Create awareness, chart your course, optimize, convert a qualified lead. Download HubSpot Inbound Certification Exam Answers (PDF)