True Or False? Content Is Only Used During The Attract And Delight Stages Of The Inbound Methodology.

What Is The Buyer’s Journey?

It’s the active research process someone goes through leading up to a purchase. It’s the experience your prospect goes through when learning about your brand. It’s the Inbound Methodology but from the buyer’s perspective. It’s the set of actions that a buyer goes through after he or she made a purchase. Download HubSpot Inbound Certification […]

True Or False? Every Business Exists Primarily To Create Profits?

True – A business might have other goals it wants to achieve, but its leaders must be focused on profits first in order to achieve those other goals. True – A business only exists to create profits for the people it employs. False – Although most businesses have to generate profits in order to sustain […]

Which Of The Following Delight Terms Is Considered To Be Reactive To Your Customers’ Needs?

Customer service Customer support Customer success Download HubSpot Inbound Certification Exam Answers (PDF)