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Google Ads Video Answers

Running a creative experiment using Brand Lift is an excellent way to get the information you need. What’s the first step?

April 6, 2020Knowledge GlassComments Off on Running a creative experiment using Brand Lift is an excellent way to get the information you need. What’s the first step?
  • Connect to API
  • Write an ad script
  • Create a persona
  • Draft a hypothesis

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Google Ads Video Answers

Which is a key benefit of bumper ads? (Duplicate 1)

April 6, 2020Knowledge Glass

They provide accurate signals. They deliver maximum reach. They produce detailed demographics. They create accurate customer match. Download Google Ads Video Certification Exam Answers (PDF)

Google Ads Video Answers

YouTube Analytics can show you the aggregated totals of the minutes people spent viewing a video over time. Which report provides this information?

April 6, 2020April 6, 2020Knowledge Glass

The watch time report The view retention report The version view report The demographic report Download Google Ads Video Certification Exam Answers (PDF)

Google Ads Video Answers

The YouTube masthead is effective for advertisers with which goal? (Duplicate 3)

April 6, 2020Knowledge Glass

Replace TV campaigns and achieve maximum reach. Reach a massive audience around a tentpole event. Get a high number of views at a low CPV. Conduct a long-term campaign at a reasonable cost. Download Google Ads Video Certification Exam Answers (PDF)

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The YouTube masthead is effective for advertisers with which goal?
Ramone’s client is allocating some of her advertising budget to YouTube to take advantage of Affinity Audiences. She wants to know more about Affinity Audiences before committing any resources. Which of the following isn’t a step Google uses to build an Affinity Audience for YouTube?

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