What information can YouTube Analytics provide about where people are watching your videos?

Justine’s client is almost ready to get started with YouTube advertising. They’ve asked her to identify the business outcomes YouTube can deliver, to ensure they’ll achieve what they’re after with their campaign. Which business outcomes can YouTube deliver for her client?

Listening, monitoring, following up Identity, recommendation, meaning Verification, confirmation, response Awareness, consideration, action Download Google Ads Video Certification Exam Answers (PDF)

In a bumper ad, how much time is usually required to stick the landing?

Two seconds According to Google, there’s no average length for this metric in bumper ads. Four seconds One second Download Google Ads Video Certification Exam Answers (PDF)

YouTube can help advertisers achieve three important business outcomes: awareness, consideration, and action. Which is a result driven by a YouTube advertising campaign to achieve action?

Unique reach Ad recall Online conversions Purchase intent Download Google Ads Video Certification Exam Answers (PDF)