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Google Ads Video Answers

Nadia’s client is concerned about losing their presence in customer living rooms. Nadia knows YouTube would be an excellent solution for the client’s problem. What’s a compelling reason YouTube would be a good solution for her client to consider?

Knowledge Glass

Televisions are the primary device used for accessing YouTube, and they’re most frequently found in living rooms. The living room, once ruled by broadcast TV and physical media, is YouTube’s fastest-growing platform. 95% of users access videos on YouTube in a living room, using any type of internet-capable device. 75% of users who watched a commercial on […]
Google Ads Video Answers

Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?

Knowledge Glass

When the bumper ad was skippable. When consumers viewed a bumper ad three or more times. When the bumper ad was shown on the right frame. When the bumper ad showed for 10 seconds. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Based on Google’s ABCDs of designing ads for YouTube, what are two ways Google recommends you connect with your viewers? (Choose two.)

Knowledge Glass

Trick viewers into thinking they’re watching something different. Offer free and discounted goods or services to entice ad viewers. Slow down your ad’s pacing and take your time communicating. Break the fourth wall in your ad by speaking directly to viewers. Use humor to boost ad recall, brand awareness, and viewership. Download Google Ads Video […]