Google Ads Video Answers

YouTube can help advertisers achieve three important business outcomes: awareness, consideration, and action. Which is a result driven by a YouTube advertising campaign to achieve action?

Knowledge GlassComments Off on YouTube can help advertisers achieve three important business outcomes: awareness, consideration, and action. Which is a result driven by a YouTube advertising campaign to achieve action?
  • Unique reach
  • Ad recall
  • Online conversions
  • Purchase intent

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Google Ads Video Answers

To assist advertisers using YouTube, Google created a set of recommendations based on successful campaigns, known as the ABCDs.

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Match each recommendation with its meaning. ​Be clear on what the audience should do. Open YouTube ads with impact. ​Tap into emotion, audio, and pacing. Brand naturally and with purpose. Direct (1) Connect (3) Attract (2) Brand (4) Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Which one of Google’s data-driven marketing tools helps analyze what people are searching for on YouTube?

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Google Ads Video Answers

How can Google’s Custom Affinity audience signals help an advertiser connect with their target audience?

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By reaching people who have recently experienced a major change in lifestyle. By reaching a one-of-a-kind audience to deliver a niche message at scale. By reaching people based on demographics, such as age and where they live. By reaching people based on their consumption habits, such as where they shop or eat. ​ Download Google Ads Video Certification […]