Search Ads 360 Certification

Your luxury retail client wants to plan, budget, manage spend, and understand their campaign’s success while using Search Ads 360. What tool should they use to achieve those goals?

Sara TaylorComments Off on Your luxury retail client wants to plan, budget, manage spend, and understand their campaign’s success while using Search Ads 360. What tool should they use to achieve those goals?
  • They should use the Overview page.
  • They should use Performance Center.
  • They should use App Switcher.
  • They should use Tools & Settings.

The correct answer is:

  • They should use Performance Center.

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Search Ads 360 Certification

Search Ads 360 is a marketing management tool that lets you accomplish which of the following tasks?

Sara Taylor

With Search Ads 360, you can manage, automate, and optimize your search engine marketing campaigns in real time in groups of 20 campaigns at a time. With Search Ads 360, you can budget, purchase, and automate your search campaigns every month in groups of 20 campaigns at a time. With Search Ads 360, you can […]
Search Ads 360 Certification

What should you use in a Search Ads 360 account to track performance by region and apply that information to monthly optimization?

Sara Taylor

You should use keywords. You should use templates. You should use Report Editor. You should use labels. The correct answer is: You should use labels.
Search Ads 360 Certification

You’re working with a well-known manufacturer of athletic apparel. They produce many types of sneakers for various sports, and they want to understand how customers convert on those various items. Within your client’s Search Ads 360 account, what should you set up?

Sara Taylor

Data-driven attribution Custom Floodlight variables Budget bid strategies Conversion cart data The correct answer is: Custom Floodlight variables