True or false? Your customer journey map should be written from the perspective of your customer.

Your manager wants to know who your primary persona is. The best feedback survey to use is:

Net promoter score Custom feedback survey Customer effort score Customer satisfaction survey The correct answer is: Custom feedback survey.

What is an advocate?

Someone who gives you a score of 9 or 10 on your NPS survey Someone who helps you generate more business Someone who gets paid for advertising your brand. An employee on your marketing team The correct answer is: Someone who helps you generate more business.

In terms of customer support, what does triage mean?

Gathering support inquiries Responding to support inquiries Reporting and analyzing on support inquiries Categorizing and routing support inquiries The correct answer is: Categorizing and routing support inquiries.