- Your answer is conversions.
- Your answer is engagements.
- Your answer is return on ad spend (ROAS).
- Your answer is return on investment (ROI).
The correct answer is:
- Your answer is conversions.
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While working with a national florist retailer, you learn that they set a target return on ad spend (tROAS) bid strategy in Search Ads 360 then noticed limited consistency plus minimal automation after evaluating the strategy’s outcome. Why might that be?
Because they only started the evaluation after the fourth week. Because they only started the evaluation between one to two weeks. Because they reviewed their performance data after conversion delay cycles had already passed. Because they didn’t make any optimizations or adjustments after the bid strategy launch. The correct answer is: Because they only started […]
Within Search Ads 360, where should you look to get an overview of campaign performance within a customized date range?
You should look in Report Editor. You should look in Insight Card. You should look in Performance Center. You should look in Experience Hub. The correct answer is: You should look in Report Editor.
While chatting with your baby-food producer client, you learn they want to change the flight date of multiple campaigns across multiple advertising platforms at the same time. What Search Ads 360 tool would you use to help them achieve that goal?
You’d use change history. You’d use sync. You’d use edit. You’d use bulk actions. The correct answer is: You’d use bulk actions.