Which TrueView ad format is optimized for lift in ad recall?

Running a creative experiment using Brand Lift is an excellent way to get the information you need. What’s the first step?

Connect to API Write an ad script Create a persona Draft a hypothesis Download Google Ads Video Certification Exam Answers (PDF)

Which one of Google’s data-driven marketing tools helps analyze what people are searching for on YouTube?

Google Optimize Think with Google Google Trends Google Surveys Download Google Ads Video Certification Exam Answers (PDF)

Aimee’s been researching YouTube as a way to promote her content. She was amazed by YouTube’s reach and the infrastructure of innovation the platform is committed to building. Plus, she loves the freedom creators are given on YouTube to express themselves. As a creator, what’s another reason Aimee should choose YouTube?

YouTube creators are given lower keyword costs in search marketing auctions. YouTube creators can use platform tools to build their own brand’s website. YouTube creators can earn income by sharing ads alongside their content. YouTube creators can sign up for use of Google-owned HD camera systems. Download Google Ads Video Certification Exam Answers (PDF)