Which TrueView ad format is optimized for lift in ad recall?

What are two events that store visits for TrueView for action come from? (Choose two.)

Users who purchased a product in the past and visited a store location within 30 days. Users who watched 10 seconds of the ad and visited a store location within 30 days. Users who clicked on an element of the ad and entered a store location within 30 days. Users who watched 30 seconds of […]

How can Google’s Custom Affinity audience signals help an advertiser connect with their target audience?

By reaching people who have recently experienced a major change in lifestyle. By reaching a one-of-a-kind audience to deliver a niche message at scale. By reaching people based on demographics, such as age and where they live. By reaching people based on their consumption habits, such as where they shop or eat. ​ Download Google Ads Video Certification […]

Leigh’s meeting a makeup distributor ready to launch a new line of mascara. She’s convinced them to use YouTube to spread their messaging and believes Customer Match, which uses customer data provided for marketing purposes, is the right audience solution for their effort. But the client is confused about how the Customer Match process works. Leigh breaks it down into a three-step process to make it easier to understand. What’s the three-step Customer Match process?

Parse data, format files, and create reports Upload data, match the data, and create audience lists Create fields, file translation, and input customer roles Categorize inputs, distribute values, and assign traits Download Google Ads Video Certification Exam Answers (PDF)