Because bid automation is a standard capability in the market that allows a lesser degree of precision, based on the conversion opportunity of each auction Because given the dynamic nature of Google’s auctions, the appropriate bid can often be a moving target that is challenging to reach at scale when using manual bidding Because users […]
The campaign could be improved by 60% if the listed recommendations are followed. The campaign is running 40% over budget. The campaign is 40% optimized for the given keywords chosen by the previous campaign manager. The campaign is 60% less optimal than other company campaigns. The correct answer is: The campaign could be improved by […]
It’s a Smart Bidding strategy that utilizes machine learning to drive the highest conversion value possible by bidding for conversions that drive business objectives. It’s a Smart Bidding strategy that utilizes machine learning to deliver the highest target impression share possible. It’s a Smart Bidding strategy that utilizes machine learning to deliver the highest possible […]
