Where is the bid status, performance trend over time, and conversion delay reporting found?

Marta’s online store sells accessories for a widely used smartphone, and her current customer base shares a number of relevant characteristics. She believes she’ll have her best return on investment by narrowing her Google Search campaign audience. Which two Google Search campaign settings can be configured to reach more specific customers? Select 2 Correct Responses

Budget Web browser Device type Budget type Location The correct answer is: Device type Location

What are the two current keywordless campaign types that marketers can use to drive incremental reach? Select 2 Correct Responses

Expanded text ads Responsive search ads Performance Max Dynamic Search Ads The correct answer is: Performance Max Dynamic Search Ads

Jimmy sells televisions on his website. He notices he’s getting traffic from searches for a brand he doesn’t carry, and sets up a negative keyword for that brand.  How does the negative keyword help Jimmy’s advertising campaign?

Jimmy’s ads will appear at a lower rate when users search for the television brand. Common misspellings and synonyms of his keywords will still allow his ads to be shown. His ads won’t be shown to users searching for the uncarried brand. Ads for Jimmy’s business will be shown to the widest possible audience. Download […]