Ideally, what’s the minimum number of values you should aim for per header when using structured snippet extensions?

What are two types of value-based Smart Bidding strategies? Select 2 Correct Responses

Target impression share Maximize conversion value with target ROAS Maximize conversion value Manual CPC The correct answer is: Maximize conversion value with target ROAS Maximize conversion value.

What is one way that Performance Planner helps businesses increase sales?

By providing a discount on all ads after purchasing a license By choosing ad types that your target demographic finds most appealing By relying on customer feedback for optimal ad placement By maximizing the number of conversions for a spend scenario The correct answer is: By maximizing the number of conversions for a spend scenario.

Jerry’s managing a Google Search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of Search results. What else might he do to improve his Ad Rank?

Remove ad extensions. Create a helpful, relevant landing page for the ad. Reduce the number of words in the ad. Control user signals and attributes. Download Google Ads Search Certification Exam Answers (PDF)