- Keywords with no association to your site
- Keywords with a poor search volume
- Keywords that are excluded from a campaign
- Keywords that are typed incorrectly
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What can using video as part of your online presence help you create?
Content that will go viral A channel to engage with customers A variety of different brand perceptions An online following and fanbase Download Google Digital Garage Certification Exam Answers (PDF)
When discussing display advertising, what is an ad network?
A way to get free traffic to your site A directory of lots of websites that sell the same products as you do An online store of images you can use within your content A platform allowing the advertiser to advertise on websites within the network Download Google Digital Garage Certification Exam Answers (PDF)
Fill in the blank: The ads on search engines are usually made up of ________.
Audio Video Text Images Download Google Digital Garage Certification Exam Answers (PDF)