When It Comes To A Long-Term Content Strategy, What Is An Important Buyer Persona Trait?

You’re The Marketing Director For A Global Financial Company. The Holidays Are Approaching And Your Boss Wants To Improve The Company’s Bottom Line By 7%. You Host A Team Meeting Where The Goal Is To Identify Opportunities To Test, Then Assign Tasks To Team Members To Start Implementing Right Away. Is This Approach Correct?

Yes, the entire team is present and participating. Yes, but make sure to assign the test to the appropriate team members. No, ideation and implementation should be done in separate meetings. No, you need approval from your boss before running a series of tests. Download HubSpot Content Marketing Certification Exam Answers (PDF)

True Or False? Effective Writers Start By Filling In The Main Points Of Their Content And Save Writing The Introduction And Conclusion For After They’ve Written Their Piece.

True, it can be overwhelming to write an introduction first without knowing where the content is headed. True, the introduction is always the easiest part to write. False, writing an introduction first will help align the rest of the article. False, you should write your conclusion before your introduction. Download HubSpot Content Marketing Certification Exam […]

You Are Trying To Turn An Ebook Into A Checklist, Which Method Should You Keep In Mind When Repurposing Content?

BASE ARC ACE DART Download HubSpot Content Marketing Certification Exam Answers (PDF)