List format How-to format Secret of format Negative angle format Download HubSpot Content Marketing Certification Exam Answers (PDF)
Create emotional appeal through your content Be consistent and authentic Use the third-person point of view Your story should be clear and concise Download HubSpot Content Marketing Certification Exam Answers (PDF)
Identifies outside influencers who will be contributing Identifies and organizes who is in charge of specific tasks How much money it will cost to complete initiative Breaks down all of the work needed to complete a specific initiative Download HubSpot Content Marketing Certification Exam Answers (PDF)