Google Ads Display Certification Answers

When deciding between Responsive Display Ads and uploaded ads, when would you opt for control rather than for efficiency?

Knowledge GlassComments Off on When deciding between Responsive Display Ads and uploaded ads, when would you opt for control rather than for efficiency?
  • When your ads must meet exact branding requirements.
  • When you want ads that serve in all ad slot sizes.
  • When your ad has exceeded budget and you must cut costs.
  • When performance is your primary goal.

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Which Display Ad format runs in both native and non-native inventory?

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Uploaded ads Responsive Display Ads AMPHTML ads Image ads Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

What’s an advantage of Responsive Display Ads?

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They’re built for performance, reach, and scale. They enable advertisers to control all aspects of their branding. They’re limited to banner-eligible slots. They don’t require you to upload images, videos, headlines, logos, and descriptions. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Which factors should an advertiser consider when deciding on a bidding strategy?

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Results, targeted locations, and purchase history Customer search history, competition, and conversions User journey complexities, performance, and auctions Ad schedule and budget Download Google Ads Display Certification Exam Answers (PDF)